Social Media Marketing & Content Strategy

This course prepares students to build and grow brands on social platforms. Students will learn about content creation, copywriting, scheduling tools (Buffer, Meta Business Suite), influencer strategies, performance analytics, and running paid campaigns. Practical assignments include real brand pages and ad mockups. Learn how to grow and engage your audience using smart content and the latest social platforms.

Ai Courses

Level

Short Courses

Difficulty

Beginners

Time Table

Will be announced later

Duration

6 Weeks

Credit Hours

30
PKR 30000
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Course Description

This course prepares students to build and grow brands on social platforms. Students will learn about content creation, copywriting, scheduling tools (Buffer, Meta Business Suite), influencer strategies, performance analytics, and running paid campaigns. Practical assignments include real brand pages and ad mockups. Learn how to grow and engage your audience using smart content and the latest social platforms.

  • Who Should Enroll?

    - Aspiring social media managers - Brand owners - Creators and marketers

  • Why It Matters Now
    Social Media drives attention. This course teaches how to build community and brand presence effectively.
  • Exit Profile
    Graduates will be equipped to plan and manage social media pages, run effective campaigns, and analyze engagement metrics. They’ll be job-ready for agency or freelance roles in digital marketing.
Week 01

Introduction to Social Media

Week 02

Content Creation & Strategy

Week 03

Growth Techniques & Analytics

Week 04

Paid Campaigns & Ads

Week 05

Platform-Specific Best Practices

Week 06

Final Project & Review

After completion, students will be able to:
    1. Build a multi-platform strategy
    2. Creative content calendars
    3. Analyze metrics for growth

Greenwich AI Academy