Social Media Marketing & Content Strategy
This course prepares students to build and grow brands on social platforms. Students will learn about content creation, copywriting, scheduling tools (Buffer, Meta Business Suite), influencer strategies, performance analytics, and running paid campaigns. Practical assignments include real brand pages and ad mockups. Learn how to grow and engage your audience using smart content and the latest social platforms.
Level
Short Courses
Difficulty
Beginners
Time Table
Will be announced later
Duration
6 Weeks
Credit Hours
30
PKR 30000
Apply NowCourse Description
This course prepares students to build and grow brands on social platforms. Students will learn about content creation, copywriting, scheduling tools (Buffer, Meta Business Suite), influencer strategies, performance analytics, and running paid campaigns. Practical assignments include real brand pages and ad mockups. Learn how to grow and engage your audience using smart content and the latest social platforms.
-
Who Should Enroll?
- Aspiring social media managers - Brand owners - Creators and marketers
-
Social Media drives attention. This course teaches how to build community and brand presence effectively.
Why It Matters Now
-
Graduates will be equipped to plan and manage social media pages, run effective campaigns, and analyze engagement metrics. They’ll be job-ready for agency or freelance roles in digital marketing.
Exit Profile
Week 01
Introduction to Social Media
Week 02
Content Creation & Strategy
Week 03
Growth Techniques & Analytics
Week 04
Paid Campaigns & Ads
Week 05
Platform-Specific Best Practices
Week 06
Final Project & Review
After completion, students will be able to:
-
- Build a multi-platform strategy
- Creative content calendars
- Analyze metrics for growth
